10EQS is a management consulting firm headquartered in New York City, founded in 2008. The company provides on-demand strategy consulting and expert insights to a wide range of clients – including Fortune 500 corporations like Pepisco or American express, investment firms, leading professional service providers, as well as SMEs and startups across multiple industries.
As parts of its business development strategy 10EQS has placed strong emphasis on leveraging modern technologies and agile processes to deliver consulting work efficiently and with high precision. This combination of technology-driven execution and a global network of senior-level experts has earned the company several accolades – including four consecutive years recognized as a Leading Consulting Network by the Financial Times and Statista.
Key project types include market entry strategies, M&A due diligence, and deep-dive market intelligence studies – always focused on enabling data-driven decisions.
10EQS and honeysales began working together in 2023, initially focusing on the German-speaking market. Following a successful rollout, the partnership expanded into the U.S. market, where the collaboration has focused on building a scalable, signal-driven outreach engine.
The core objectives of the collaboration were:
All results in this case refer to the U.S. campaign, where the initial go-to-market efforts were launched across 15 target industries – including Aerospace & Defense, Private Equity, Healthcare, Software, and Financial Services.
Using a signal-driven workflow, 10EQS worked with a cold lead pool of 1,413 contacts, all freshly imported through the honeysales platform. Over the past several weeks, the platform processed an average of 1,548 active signals per week, ranging from company news to social media activity and job changes.
A total of 15 custom industry pitches were created to enable sector-specific outreach – more than any other client to date.
Multichannel Outreach Performance (Feb–Apr 2025):
The collaboration helped 10EQS enhance its sales processes with structured workflows and real-time data. The use of signal-based prioritization made it easier to focus on leads that were more likely to convert, leading to improved response rates and shorter deal cycles.
Key Outcomes (Feb–Apr 2025):
Compared to cold outreach benchmarks in similar consulting environments, 10EQS achieved higher engagement across email and LinkedIn. Notably, the LinkedIn acceptance rate of 34% and response rate of 8% are both above industry norms for outbound consulting outreach.
While specific deal numbers or revenue values are confidential, early indicators suggest strong conversion potential across several of the newly activated contacts.
Based on industry averages for boutique strategy consulting engagements (typically ranging from $250,000–$750,000 per project) and industry average conversion rate between 2.5% and 7.5% for consulting services, the campaign’s 60 qualified responses and 109 senior-level connections represent an estimated pipeline value between $1.5M and $4.5M.
