📅 When & Where:
May 7–8, 2024, at Hamburg Messe.
📊 Scope & Attendance
- Event Size: Approximately 67,000–70,000 attendees, with around 800 speakers, 500+ exhibitors, and 240 masterclasses across multiple stages.
- Diverse Format: Two-day expo featuring an Expo area and Conference stages, complemented by Masterclasses, Guided Tours, Side Events, and lively after-parties.
🎤 Program Highlights
- Star-Studded Lineup: Notable speakers included Kim Kardashian, Robert Habeck, Christian Lindner, Rick Rubin, Scott Galloway, Jeff Koons, and more.
- Topping the Mix: Sessions spanned AI, e‑commerce, influencer & creator culture, fintech, marketing tech, and brand storytelling .
- Masterclasses & Networking: 240 workshops on topics like TikTok ads, payments, UX, and consumer experience—with a strong emphasis on on-site interaction and tours.
- Entertainment: Concert-level energy with live DJs (Pretty Pink) and after-parties integrated into the festival atmosphere